Mr. Prime Beef Branding Animation

A local meat shop in Anchorage known as Mr. Prime Beef needed a new spot with a new end page. This is my iteration of the end page with a 3D branding utensil used to animate the shop’s logo onto the screen. It was a quick project, but the added movement really helps to make the spot unique. Paired with the majority of the shots in the spot that feature meat being grilled, cooked and baked, the sizzle and sear of the brand completely ties in to the over all motif of the rest of the piece.